Only 47 of 50 spots remaining at this price · Early bird: ₦15,000
For marketers who want to break into product marketing

That PMM Who Just Got Hired for $4,000/Month Took a Course. You're Still 'Learning on the Job.'

Product marketing is the highest-leverage marketing discipline in SaaS. Companies are hiring PMMs faster than the talent pool can grow. This course teaches you the specific frameworks, vocabulary, and thinking they screen for.

$3K–$6K/mo
Remote PMM contract range. The course teaches the exact frameworks companies test for in interviews.
You right now: can't explain positioning vs messaging
After this course: 10 modules of PMM frameworks + portfolio
Get the Course — ₦15,000 Ask Questions on WhatsApp
🔒 Secure payment via Selar 💬 WhatsApp support 🛡 If it doesn't work, you get your money back
Marketers in Lagos, Abuja, Nairobi, Accra are already taking this course.
The Real Cost

Be Honest. How Many PMM Interviews Have You Failed?

Before you say ₦15,000 is too much, calculate what one more month at ₦200K costs you when you could be earning $4,000.

💰
PMMs earn $100K–$150K/year in the US. You're earning ₦200K/month. Same discipline. Same platforms. They just learned the frameworks you haven't.
📋
You failed a PMM interview because you couldn't articulate positioning vs messaging. The interviewer asked a basic PMM question. You froze. That won't happen again.
📂
You have no structured PMM portfolio. When they say 'show me a positioning doc,' you have nothing. This course gives you templates for every PMM deliverable.
🎯
You call yourself a marketer but can't explain the PMM lifecycle. Product-market fit. Positioning. Messaging. Launches. Enablement. Win/loss. If you can't walk through these, you're not a PMM yet.
🤷
You learned everything on the job and have imposter syndrome. You know things work but can't explain why. This course fills the gaps you don't even know you have.

Product marketing is the fastest path to a high-paying marketing career. This course is the fastest path to product marketing.

What You Get

This Is The Complete Product Marketing Course. Here is everything inside.

10 modules. 100+ page handbook. Templates for every PMM deliverable. One course, lifetime access.

The Complete Product Marketing Training Course — ₦15,000
10 Pre-Recorded Video Modules
Full PMM lifecycle: product-market fit, positioning, messaging, launches, sales enablement, competitive intelligence, win/loss analysis.
The full PMM lifecycle in one structured course.
₦30,000Core
100+ Page PMM Handbook
Every framework and template from the course in one reference document.
Your permanent reference for every framework.
₦15,000Included
Templates for Everything
Positioning templates, messaging frameworks, launch checklists, battlecards, competitive analysis docs.
Never start a PMM deliverable from a blank page again.
₦10,000Included
🎁 Bonus: PMM Glossary
Every term and concept. Walk into interviews speaking the language.
So you never freeze on terminology again.
₦5,000Free
🎁 Bonus: Interview Prep Guide
The PMM interview questions you'll face and how to answer them with frameworks from this course.
Walk into any PMM interview prepared.
₦10,000Free
🎁 Bonus: Lifetime Access + Updates
Course content updated as the PMM discipline evolves. You never pay again.
Your investment compounds over time.
₦5,000Free
Total value if purchased separately: ₦75,000+
If you bought all of this separately
₦75,000+
₦30,000
Early bird price
₦15,000
50% off. Lifetime access.
Results

What Course Students Are Saying

PMMs earn $3K–$6K/month remotely. Are you ready?

See Pricing Ask James on WhatsApp
Why This Course Exists

The PMM Gap in Nigeria

I was the first product marketing hire at multiple SaaS companies. Built the function from zero each time. Positioning. Messaging. Launches. Sales enablement. Competitive intelligence.

When I started training marketers in Nigeria, the pattern was clear. Smart people who called themselves marketers but couldn't explain the PMM lifecycle in an interview. They would fail not because they lacked intelligence, but because they lacked the specific vocabulary and frameworks that international companies screen for.

"The difference between a Nigerian marketer earning ₦200K/month and one earning $4,000/month remotely is knowing the 10 things PMMs do, and having proof you can do them."

This course teaches all 10. With templates for each one.

$3K–$6K/mo
Remote PMM contract range
The course teaches the exact frameworks companies test for in interviews.
The Shift

What Changes When You Complete This Course

🎯
From 'I Do Marketing' to 'I Execute PMM'
Walk into any interview with structured frameworks.
📂
From No Portfolio to Proof of Work
Templates for every PMM deliverable.
💪
From Imposter Syndrome to Confidence
Know the vocabulary, the lifecycle, the frameworks.
💰
From ₦200K/Month to USD Contract Pipeline
The skills that close the salary gap.
More Results

Real Messages From Real Students

Your Instructor

Meet the Person Who Built This Course

James Praise
James Praise
Founder, Marketing In Action (MIA) · Multi-award winning marketer

Product marketing and go-to-market operator with 8+ years across B2B SaaS companies in Africa, North America, and Europe. First or early marketing hire at multiple companies. Built the PMM function from zero each time.

Has trained over 5,000 marketers. The frameworks in this course come from real GTM execution, not textbooks. Positioning docs that closed deals. Launch playbooks that drove pipeline. Competitive intelligence that changed roadmaps.

Holds an MBA in Entrepreneurship & Innovation and a Product Marketing Management Certification (PMMC). Recognized as one of Africa's Top 20 Marketing Leaders for 2025 by APMP. Featured in Techcabal, BusinessDay, Vanguard, Africa Fintech Summit, and Condia.

8+ Years Experience 5,000+ Marketers Trained 3 Continents B2B SaaS PMM APMP Top 20 MBA, Entrepreneurship & Innovation PMMC Certified

Featured in: Techcabal · BusinessDay · Vanguard · APMP · Africa Fintech Summit · Condia

🛡

If It Doesn't Work, You Get Your Money Back

Complete the course. If the frameworks don't make you a better marketer, email us within 30 days. Full refund. No drama. No back and forth.

  • The course stays with you
  • All templates stay with you
  • The handbook stays with you
  • All bonuses stay with you
  • The only person who loses is us
🔒 Secure payment via Selar
💬 WhatsApp support included
📋 Everything documented
Two Paths

You Already Know Which One You Are On

❌ Without This
  • Keep failing PMM interviews
  • Keep earning ₦200K while colleagues earn $4K/month
  • Keep starting deliverables from blank pages
  • Keep saying 'I do marketing' without frameworks
  • Keep watching peers get promoted while you stay stuck
✅ With The PMM Course
  • Walk into any PMM interview with structured answers
  • Templates for every PMM deliverable
  • 100+ page handbook as your ongoing reference
  • Vocabulary that signals senior-level thinking
  • Lifetime access, updated as PMM evolves
Investment

Get The Complete Product Marketing Course

10 modules. 100+ page handbook. Templates. Interview prep. Lifetime access.

Early Bird Price — 50% Off
The Complete Product Marketing Training Course
Everything you need to break into product marketing.
₦30,000
₦15,000
Save ₦15,000 (50% off)
₦500/day for 30 days. Less than your daily data.
  • 10 pre-recorded video modules
  • 100+ page PMM handbook
  • Templates for every PMM deliverable
  • PMM glossary
  • Interview prep guide
  • Lifetime access + updates

Over 5,000 marketers trained across 3 continents

Get the Course — ₦15,000

Want the full 12-week execution program? The Pro Bootcamp includes this course plus 11 more modules, portfolio assessments, AI tools, career coaching, and MIA certification. See the Bootcamp

Early bird price. This will not stay at ₦15,000 forever. Lock in your price now.

This costs less than one month of the salary gap between where you are and where you could be.

Have Questions? Chat With James on WhatsApp
$500+ (₦800,000+) US-based PMM course
₦300,000+ Generic marketing bootcamp
₦15,000 This course (yours forever)

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Only 47 of 50 early bird spots remaining

When early bird spots are gone, the price increases to ₦30,000. No exceptions.

FAQ

Common Questions

Some marketing experience helps, but it is not required. The course starts with fundamentals and builds to advanced PMM frameworks. If you understand basic marketing concepts, you can follow along.
The course teaches the exact frameworks and vocabulary that international companies screen for in PMM interviews. It includes an interview prep guide and templates that become your portfolio. Multiple students have landed remote PMM contracts after completing the course.
The bootcamp is 12 weeks of live execution with a cohort. This course is self-paced video plus a 100+ page handbook. Same frameworks, different delivery. The course is ideal if you prefer learning at your own pace.
Product marketing is the discipline that connects product, marketing, and sales. PMMs own positioning, messaging, launches, competitive intelligence, sales enablement, and win/loss analysis. It is one of the highest-paid marketing specializations in SaaS.
The 10 video modules can be completed in a weekend. The handbook is your ongoing reference. Most students complete the core content in 2-3 days and continue using the templates and handbook for months.
The PMM frameworks are universal. Positioning, messaging, launches, and competitive intelligence work the same way everywhere. The course specifically addresses how Nigerian marketers can use these frameworks to land USD-paying remote roles.
Check out the PMM Bootcamp for 12 weeks of live instruction, cohort learning, and direct feedback. This course gives you the same frameworks in self-paced format.

Get The Complete Product Marketing Course

Early bird price of ₦15,000 won't last. The longer you wait, the more you pay.

Get the Course — ₦15,000 Chat With James First

🔒 Secure payment via Selar · 🛡 If it doesn't work, you get your money back

🤔

Have questions before you decide?

₦15,000 is less than the daily salary gap between where you are and where you could be. But if you still have questions, chat with James directly. No pressure.

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