Privacy Policy

Last updated: 27 July 2026

Introduction

Marketing In Action ("we," "our," or "us") is operated by Marketing In Action Hub Limited (RC 9179450), a company registered in the Federal Republic of Nigeria. We respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website marketinginaction.xyz and use our services. It applies alongside our Terms & Conditions.

Information We Collect

Information You Provide

  • Contact Information: Name, email address, and other contact details when you subscribe to our newsletter, register for MIA Academy, or engage our consulting, paid acquisition, and other services.
  • Account Information: Information you provide when creating an account or enrolling in our programs.
  • Communications: Information you provide when contacting us or participating in community discussions.

Information Collected at Checkout

  • Checkout Intent Data: When you begin checkout on our website, we record your name, email address, phone number, and the product you were buying. We use this to follow up if you do not complete the purchase (for example, a reminder email) and to improve the checkout experience. It is stored in Google Sheets and may be synced to our email platform (Brevo). You can opt out of these emails at any time.

Information Collected Automatically

  • Device Information: Browser type, operating system, device type, and unique device identifiers.
  • Usage Data: Pages visited, time spent on pages, click patterns, and referral sources.
  • Location Data: General geographic location based on IP address.

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect information about your browsing activities. These include:

  • Google Analytics / Google Tag Manager: To analyze website traffic and user behavior.
  • Microsoft Clarity: For heatmaps and session recordings, to see how visitors use the site so we can improve usability.
  • Google Ads: For remarketing and conversion tracking.
  • Meta Pixel: For advertising measurement and optimization.
  • TikTok Pixel: For advertising measurement and optimization on TikTok.
  • LinkedIn Insight Tag: For advertising and analytics on LinkedIn.

You can control cookies through your browser settings. Note that disabling cookies may affect website functionality.

How We Use Your Information

We use the information we collect to:

  • Provide, maintain, and improve our services
  • Send you newsletters, marketing communications, and updates
  • Process transactions and deliver purchased services
  • Respond to your inquiries and provide customer support
  • Analyze usage patterns to improve user experience
  • Display relevant advertisements on third-party platforms
  • Comply with legal obligations

Information Sharing

We do not sell your personal information. We may share your information with:

  • Service Providers: Third parties that help us operate our business, including Selar (payments and product delivery), Paystack (payment processing), Brevo (email marketing), Google Sheets (data storage), and analytics providers.
  • Advertising Partners: To deliver targeted advertising (Google, Meta, TikTok, LinkedIn).
  • Legal Requirements: When required by law or to protect our rights.

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required by law.

Your Rights

Depending on your location, you may have the right to:

  • Access the personal information we hold about you
  • Request correction of inaccurate information
  • Request deletion of your personal information
  • Opt out of marketing communications
  • Opt out of targeted advertising

To exercise these rights, contact us at the email address below.

Data Security

We implement appropriate technical and organizational measures to protect your personal information. However, no method of transmission over the internet is 100% secure.

Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites.

Children's Privacy

Our services are not intended for individuals under 16 years of age. We do not knowingly collect personal information from children.

Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the "Last updated" date.

Contact Us

If you have questions about this Privacy Policy, or wish to exercise any of your data protection rights, please contact us at:

Email: legal@marketinginaction.xyz